Single Job

CareerFinders, on behalf of our client, a global online trading platform offering innovative solutions for Forex, Oil, and Gold traders, we are seeking to recruit a PPC Specialist to join their growing team based in Nicosia. The successful applicant will manage complex advertising funnels for the company, including lead generation via Meta, Google Ads, DSPs, and other paid platforms. You will take ownership of strategy, execution, and optimization of all paid media campaigns aligned with the company's goals. Our client is seeking applicants who are ideally educated to degree level in Marketing, PR, Digital Media, or another related field, who possess proven experience managing PPC campaigns on Meta and Google Ads with deep understanding of conversion tracking, tags, pixels, and event setup. Experience with lead generation, performance funnels, and automation tools as well as familiarity with DSP platforms and retargeting strategies is essential. Our client offers an attractive remuneration and benefits package based on skills and experience including competitive salary, performance-based bonuses, 23 days of paid annual leave, hybrid working options, and more!

 

Key Duties/Responsibilities: 

• Plan, execute, and optimize paid advertising campaigns across Meta (Facebook/Instagram), Google Ads, and Display Networks.
• Manage lead generation funnels with advanced audience targeting and A/B testing.
• Implement and maintain tracking using Google Tag Manager and integrate analytics platforms.
• Utilize DSPs for programmatic media buying and retargeting strategies.
• Monitor and analyze campaign KPIs (CTR, CPA, CPM, ROAS) and optimize accordingly.
• Work closely with designers to ensure engaging ad creatives are delivered.
• Develop campaign performance reports with actionable insights.
• Collaborate with SEO and content teams to align acquisition strategy.
• Stay current with ad platform updates, privacy changes, and algorithm shifts.
• Participate in weekly team strategy calls and planning sessions.
• Maintain documentation and internal reports for assigned tasks.
• Provide training or guidance to junior team members when needed.
• Actively communicate progress, blockers, and improvements.
• Contribute to brainstorming sessions for campaigns, content, or product improvements.

Key Skills/Experience: 

• Ideally educated to degree level in Marketing, PR, Digital Media, or a related field.
• Proven experience managing PPC campaigns on Meta and Google Ads.
• Deep understanding of conversion tracking, tags, pixels, and event setup.
• Experience with lead generation, performance funnels, and automation tools.
• Familiarity with DSP platforms and retargeting strategies.
• Strong analytical skills and attention to detail.
• Comfortable working independently and reporting results remotely.

Key Benefits: 

• Competitive salary based on experience and skills.
• Performance-based bonuses.
• 23 days of paid annual leave.
• Birthday day off.
• Free Inhouse Gym.
• Regular team outings and bonding events.
• Support for professional growth and educational development.
• Hybrid working options.