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Marketing Manager

This job has been Expired
Job Overview

CareerFinders, on behalf of our client, an expanding company operating in the Online Gambling industry, we are seeking to recruit a Marketing Manager to join their team based in Nicosia. The successful applicant will be responsible for setting up, maintaining and optimizing advertising campaigns and should therefore hold a minimum of 2+ years of relevant online and offline marketing experience, ideally from either the Online Gambling, iGaming and/or Forex industries. Excellent communication skills in both Greek & English are essential.

 

Key Duties/Responsibilities: 

  • Setting up, maintaining, and optimizing advertising campaigns according to the KPIs.
  • Analyzing and optimizing online campaigns, increasing traffic, CTR and conversion.
  • Conducting A/B tests and reporting on results.
  • Interaction with the team of marketing, support, content & compliance to transparent information sharing.
  • Searching, testing and implementing new creatives, ad types, channels and traffic sources.
  • Researching on competitors’ marketing activity for similar advertising formats using “spy-tools”.
  • Weekly and monthly performance reporting.
  • Working closely with social media sites to increase user engagement.

 

Key Skills/Experience: 

  • Ideally hold an academic background relating to Marketing/PR
  • 2+ years of experience in media buying and offline marketing.
  • Familiar with online ads purchasing methods such as CPM, CPC, Flat and CPV.
  • Experience analyzing marketing campaigns.
  • Experience using tracking tools and platforms such as Google Analytics, Google Tag Manager, Voluum as well as the ability to understand the concept of pixel and postback tracking.
  • Actively optimize promos, based on trends, market demand and psychology of user behaviour.
  • Previous marketing experience within the Online Gambling, Gaming and/or Forex industries will be considered a very significant advantage.
  • Excellent oral and written communication skills in English and Greek.
  • Basic knowledge of Photoshop.
  • Analytical skill, working with Excel files – ability to export raw data and efficiently convert into readable data.
  • Ability to think outside the box. 

 

Are you interested in this position?

Apply by clicking on the “Apply now” button below.

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Employer
This job has been Expired
CareerFinders
CareerFinders was founded in Nicosia, Cyprus by two passionate and experienced recruitment professionals. The services we offer are threefold comprising of Recruitment Services, CV Writing/Interview Coaching and Outplacement Services, predominantly in Cyprus.   The quality of our service, our trus