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Global Head of Acquisition Marketing

This job has been Expired
Job Overview

CareerFinders, on behalf of our client, an established and expanding Investment Firm with offices in Limassol, we are seeking to recruit a Global Head of Acquisition Marketing to join their team. The successful applicant will be responsible for leading and managing our clients acquisition marketing function globally, with an initial focus on African markets. You should hold an academic background relating to Marketing and possess approximately 5+ years of relevant Marketing Acquisition experience from the Forex industry. Outstanding communication skills in English are a must; any additional language skills will be considered advantageous.

 

Key Duties/Responsibilities: 

  • Lead and manage the acquisition marketing function globally, with an initial focus on African markets.
  • Manage all acquisition channels and budgets, digital and nondigital (PPC, SEO, YouTube, online display, networks, affiliates, lead generation, mobile app user acquisition, customer events, brand partnerships, sponsorships, and others) to business KPIs with focus on quality leads and FTDs.
  • Create effective and sustainable growth across performance media, traditional media and non-IB partnership channels.
  • Be data-driven to ensure continuous culture of testing and learning.
  • Manage external, customer-facing marketing assets, including assisting with management of our global websites to maximise customer acquisition number and value.
  • Work with sales and regional teams to meet their customer acquisition objectives.

 

Key Skills/Experience: 

  • Ideally educated to degree level in Marketing or a related field.
  • Approximately 5+ years’ experience in retail FX and CFD customer acquisition marketing.
  • Experience with African markets will be considered a significant advantage.
  • Strong track record of meeting and exceeding retail customer acquisition marketing targets and KPIs.
  • Strong knowledge of retail financial landscape and products including Physical Assets, Derivatives and Crypto with the ability to market these across relevant media channels.
  • Exceptional performance and digital marketing expertise across digital and non-digital media.
  • Excellent communication skills in English (Written & Spoken); any additional language skills will be considered an advantage. 

Are you interested in this position?

Apply by clicking on the “Apply now” button below.

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Employer
This job has been Expired
CareerFinders
CareerFinders was founded in Nicosia, Cyprus by two passionate and experienced recruitment professionals. The services we offer are threefold comprising of Recruitment Services, CV Writing/Interview Coaching and Outplacement Services, predominantly in Cyprus.   The quality of our service, our trus